Kipany

Solution

Stop churn before it starts, win back what's lost.

Lifecycle programs that detect risk, intervene with the right offer, and recover customers who've already walked away.

The opportunity

Built for the realities of retention & win-back.

The messy middle between purchase and advocacy is where lifetime value is won or lost. We own that moment.

Save desks, proactive outreach, and win-back campaigns are triggered automatically and tuned by cohort.

↑ LTV

Per saved customer

Auto

Triggered programs

By cohort

Measured impact

Scope of work

What we deliver.

The building blocks of a retention & win-back program that converts.

01

Churn-risk signals

Behavioral and account signals flag at-risk customers for proactive intervention.

02

Save-desk programs

Specialist agents armed with retention offers and AI-recommended counter-offers.

03

Win-back campaigns

Reactivation outreach to lapsed customers with tailored incentives.

04

Offer optimization

We continuously test which save and win-back offers maximize retained value.

How it works

The retention & win-back flow.

Every stage engineered for the one after it.

  1. 1Detect

    Risk signals fire

    Behavioral and billing signals flag at-risk and lapsed customers automatically.

  2. 2Intervene

    Save desk engages

    Specialist agents deploy AI-recommended counter-offers tuned to each cohort.

  3. 3Recover

    Reactivate

    Win-back outreach reopens closed accounts with tailored incentives and measured lift.

Bottom line

Outcomes you can take to the scoreboard.

Higher LTV

Every retained customer compounds revenue you've already paid to acquire.

Lower replacement cost

Saving a customer is far cheaper than acquiring a new one.

Recovered revenue

Win-back turns a closed account back into an active one.

In the field

Receipts, not rhetoric.

Streaming

Lapsed subscribers, reclaimed

An always-on win-back program brought dormant subscribers back at a fraction of new-acquisition cost.

+18% recovered MRR

Representative outcome from a comparable program.

Explore case studies

More solutions

Keep exploring.

Let's build it

Design a retention & win-back program around your KPIs.

Tell us your goals and we'll map the people, process, and platform that hit them.